viernes, 19 de septiembre de 2008

Mexican band Jaguares goes back to rock basics

Ayala Ben-Yehuda , Reuters
Published: Friday, September 19, 2008

LOS ANGELES (Billboard) - Mexican rock legend Jaguares hadn't even begun U.S. promotion of "45," its first album in three years, when it debuted at No. 11 on Billboard's Top Latin Albums chart last week.

Chalk that up to pent-up demand for new material by the socially conscious quartet, which has had a strong following since its earlier incarnation as Caifanes, a darkly rocking outfit founded 20 years ago.

"45," which frontman Saul Hernandez says is named for the 45 million Mexicans living in poverty, is the first Jaguares record under a new three-album deal with EMI Mexico. The group was previously signed to Sony BMG but is now licensed to EMI through its own imprint, Biko Records.

The album's theme, Hernandez says, is "the recuperation of faith ... in yourself, in how you live and the society that surrounds you ... We're going to liberate ourselves, do an exorcism, and we'll change all of this."

Ten days after the album's September 2 stateside release, the band kicked off a 28-date U.S. tour.

Jaguares is also participating in Amnesty International's Small Places tour -- in which artists worldwide perform concerts and speak on human rights issues -- with a concert at San Francisco's Fillmore on September 20. The stop will also include a discussion hosted by students from Richmond High School, reflecting Jaguares' multigenerational fan base.

"We're lucky that those that follow us are very committed," Hernandez says. "On some occasions they're stronger than the industry in promotion."

Reuters/Billboard


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